Vasty is a multidisciplinary design studio born from the creative curiosity and exploration desire of Mariano Pagella, an Argentinian graphic designer who after working in different studios and areas of design for clients like Discovery, Stella Artois, Playboy, Comedy Central, MTV, decided to work on and develop his own language.

Based in Barcelona and working worldwide, it focuses on the creation of imagery, visual expressions and identity, with the purpose to generate bold, sleek and exquisite concepts by combining art direction, graphic design with craft techniques, trying to achieve meaningful and iconic communication with a sensitive signature.

The client and collaborations list includes Kinder France, Young & Rubicam, Acqua S.Bernardo, Stylist Magazine, Netflix, Aggressive, BGE Home, Money Gram and Demo Duck, among others.

+34 677 236 268


Art Direction
Graphic Design
Visual Identity
Set & Tactile Design
Digital Illustration
Custom Typography
Still Life
Paper Craft
Motion Design


Europe, UK, UAE & ASIA
(Excl. France, Holland & Spain)
+44 2031 371860

+33 1 48 00 12 12


Pocko Park: Sound of Waves. Park Hotel, Tokyo, 2019
Das-Klub /OD Hotel. Barcelona, 2019
OFF Week. TOC Hotel&Suites. Barcelona, 2019
Tactile—Links. Showcase. ROJO. Solo Exhibition. Barcelona, 2019
Found in Translation. Gallery Korea at the Korean Cultural Center NY. New York, 2018
Daylighted Exhibits. Chicago, San Francisco, Los Angeles, New York & Paris, 2018
Meeting Point Gallery. Espai Txema. Barcelona, 2018


Design Diffusion. XTRA 04
ELLO Underscore Zine Vol. 1
Make Good Magazine. Dribbble x Ello
PAGE Magazine 3/2019


Design Vasty
Development Minka
Sponsor Promsite
Hosting CDMON